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I am a creative director, visual sheriff, designer, manager, and tablet/digital director creating intelligent design, building identities and elevating brands across print, digital and social. I push to build brand affection, deliver value and drive action.
My approach: I'm able to quickly identify consumer habits and trends, then create and tailor marketing strategies and executions that actually speaks at the speed and appetite of audiences at a large scale. It’s essential to have a simple visual identity that clearly expresses the emotional truth of your brand story, implemented consistently across every platform. I am a force for good in the universe, play well with others and crave creative challenges. Plus, I know how to use a pencil and I'm not afraid of the eraser.
Strengths: Multiplatform Design & Storytelling, creative direction and art direction, user experience design (UX), digital product design, content strategy (print, digital and social) and print-to-digital transformation. Concept, design and production of traditional and digital campaigns, direct mail, outdoor advertising, web sites, web ad campaigns, social media campaigns to increase email circulation, TV, point of sale. Oversee projects from original concepts through final output to client using Trello, Slack and Monday.com.
Experience understanding and implementing integrated marketing strategies and content marketing programs.